Marketing Activity Implementation
GoTo and their offering LogMeIn provides remote access software and remote support solutions.
The brief
The GoTo marketing team in Dublin covering the UK and Europe required agency support particularly for stand design and build across their sector back in 2020.
What Curly did
With Wave MC (our UK Partner) Curly have designed and created several bespoke stands for LogMeIn at major shows in London and Amsterdam through 2019 and 2020. When Covid hit, all marketing operations were diverted online and we brainstormed together to create online events, web campaigns and particularly the “Work From Anywhere” series of inspirational guest speaker webinars. The highlight speaker still remains astronaut Tim Peake. Little did we know how on point we were as the work from home revolution took off.
A few years on, Curly continues to support the GoTo marketing team with creatives and content following brand guidelines for web applications, collateral, stand artwork, and regularly steps in to liaise on logistics with expo organisers, freeing up time for internal operations, strategy and roadmapping.
"Working with Curly is an absolute pleasure. Over the years, they have become a true extension of our team - handling everything from logistics and design to creative direction with ease."
Natasha Redmond
GoTo Technologies, Sr Marketing Manager, EMEA
